Generation Veeva: Consultant Development Program US (CDP)

Veeva Systems Inc

@VeevaSystems

Published: February 2, 2018

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This video provides an in-depth testimonial overview of Veeva Systems’ Consultant Development Program (CDP), positioning it as a foundational career accelerator for recent university graduates entering the life sciences technology space. The speakers, who are participants in the program, characterize the CDP as a critical "launching pad" designed to quickly transition new hires into seasoned professionals, specifically focusing on developing deep expertise in Veeva's product suite and consulting methodologies. The core objective of the program, as articulated by the consultants, is to build confidence and practical skills necessary for high-level customer engagement, product demonstration, and solution implementation.

A key theme explored is the program's ability to foster versatile career growth beyond a single track. While initially focused on developing solution consultants, participants highlight the flexibility the CDP offers, allowing them to pivot into related high-value roles such as product management, project management, or sales. One consultant noted that the experience gained during product implementation—seeing exactly how customers utilize the software—was instrumental in providing the necessary context and confidence to become a product expert capable of delivering compelling demonstrations and narratives. This hands-on, implementation-driven learning model is presented as the cornerstone of the program's success.

Furthermore, the testimonials emphasize the robust support structure and resources available within the CDP, which enable participants to explore various internal opportunities and define their long-term professional trajectories. The program is credited with broadening participants' horizons, not only in terms of business acumen but also in understanding the culture and operational dynamics of a major enterprise software company like Veeva. The consensus among the speakers is that the CDP successfully instills a unique set of skills, giving them the foundation necessary to be effective consultants and valuable employees, whether they ultimately pursue a technical consulting path or transition into commercial roles like sales. The program structure is designed to be highly adaptive, allowing individuals to "design their own career path" based on their growing understanding of the company and its products.

Key Takeaways: • CDP as a Career Launching Pad: The Consultant Development Program is explicitly designed to serve as an accelerated entry point for new graduates, rapidly transforming them into seasoned professionals capable of handling complex consulting roles within the specialized pharmaceutical technology sector. • Product Expertise through Implementation: A core benefit of the program is the deep product knowledge gained by actively participating in customer implementations; this hands-on experience allows consultants to understand real-world usage scenarios, which is crucial for delivering effective demos and solution consulting. • Foundation for Versatile Skill Sets: The CDP provides a strong foundation in core consulting skills, which are transferable to multiple high-demand career tracks within the Veeva ecosystem, including product management, project management, and commercial sales roles. • Developing Customer-Facing Confidence: The program is instrumental in building the confidence required to speak as a solution consultant directly in front of customers, enabling participants to function as product experts who can tell compelling stories about the value of Veeva’s solutions. • Internal Resource Utilization: Participants stressed the availability of extensive internal resources and mentors, allowing them to explore various career options within Veeva and gain clarity on their long-term professional fit, such as discovering product management which was previously unknown to them. • Flexibility in Career Design: The program structure is lauded for its flexibility, allowing consultants to leverage their initial experience to "design their own career path," ensuring alignment between individual aspirations (e.g., moving toward a sales track) and organizational needs. • Understanding Company Culture and Product: Beyond technical skills, the CDP facilitates a deep understanding of Veeva’s corporate culture and the strategic value of its products, which is essential for effective internal navigation and external representation. • Unique Skill Set Acquisition: Graduates of the program acquire a "unique set of skills" combining technical product knowledge, implementation experience, and client-facing consulting abilities, making them highly valuable assets in the pharmaceutical technology consulting landscape.

Tools/Resources Mentioned:

  • Veeva Products (Implied)
  • Veeva Consultant Development Program (CDP)

Key Concepts:

  • Solution Consultant: A professional role focused on understanding customer needs and demonstrating how specific software products (in this case, Veeva's suite) can solve those problems, often involving technical expertise and strong presentation skills.
  • Product Management: The function responsible for guiding the success of a product and leading the cross-functional team that is responsible for improving it, often requiring deep market and customer insight.
  • Implementation: The process of installing, configuring, and deploying software (like Veeva CRM) for a customer, which provides consultants with critical hands-on experience regarding product functionality and customer workflows.